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And The Count Is In…

Posted on December 3, 2012 at 10:34 pm by Henningd No Comment

Nothing earth shattering here. But taking a look at the numbers certainly gives me some perspective. For example, over 500 million pieces of mail are processed in a DAY by the USPS. Whew! Helps me to be a bit more understanding when on occasion some of my mail arrives crinkled or dog-eared.

Hope you enjoy some of the stats.


Pieces of mail the U.S postal Service processed on an average day in 2011.


Portion of consumers who receive direct mail advertisements of special offers from businesses every day.

22 to 24

The age range if consumers most likely to respond to a mail piece.

3.3 Billion

The number of direct mail coupons redeemed in 2010, according to DMA


Approximate percentage of adult consumers who purchased from catalogs last year who had an annual household income between $35,000 and $99,999.


*Courtesy of DMA and USPS

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